Evaluation Q5

How did you attract/address your audience?

• I used relevant genre conventions to attract my audience, referring back to prior research; I have identified my audience (which you can also find in my blog).  My target audience are people of an older age, who enjoy music from the 60s and 70s, to attract them, I needed convey accurate mise en scene to attract my audience, carefully choosing what is shown selecting certain vinyl’s, old concert tickets, black and white photos … all these where presented in my final product to target my audience. 

• I also explored what position I 
  wanted the audience to be in, and how 
  I can address them through this I did this by
   providing visual clues automatically 
  placing them in the spectator’s position 
  attracting them with aspects of past 
  familiar memories.
  
  

• I enticed my audience with sound which was
   a major aspect in connecting the sequences, as music provides the audience with a genre, subconsciously evokes a mood: of what the film is going to be like.                           
• The lighting was a key aspect in creating the scene. I used a dark lit room with the warmth of a desk light, which created a warm cosy feeling, placing the audience in a sense of comfort returning them back into spectators as they are still guessing what happens next.